A logline is 1 – 6 lines that carry the weight of a film proposal. It’s almost the first part of a film proposal that determines whether the rest of the film proposal is worth going through by production company representatives, or funders and investors.
It requires as many details as possible to put in a concise and dynamic format so that the funders can envision the project clearly through all angles especially if the script proposal has many elements and details that are clear and well written influencing the investors.
Whether a person is writing a book, creating a product or a service they usually tend to have a story behind it. What is that story? Chances are, to find what is your target audience the answer lies in the story behind why you are affiliated to the product, service or why it was created in the first place.